Providing a solid strategic foundation to validate all creative and technology decisions, setting your project up for success.

Feature sorting in a Discovery session

What is Discovery?

At the start of any great adventure, it’s essential to take the time to map out your route and define your goals. That’s where Discovery comes in!

During Discovery, we’ll work closely with you to gain a deep understanding of your business, your customers, and your objectives. We’ll ask questions, gather information, and identify challenges and opportunities to create a roadmap for success.

Think of it as the foundation of your digital strategy and the first step towards building a solid digital solution and achieving your goals in the digital world. By partnering with us, you’ll have a team of experts by your side, guiding you through the twists and turns of the digital landscape.

So let’s start this adventure together, with Discovery as our first step.

  • Discovery Workshops
  • Research
  • MVP Development

Turn your big ideas into reality with collaborative discovery workshops.

If you’re an entrepreneur or a business owner with a big idea, you might be wondering how to turn your vision into a reality. That’s where discovery workshops come in.

These collaborative brainstorming sessions provide you with the tools and resources you need to define your problem, identify potential solutions, and create a plan for moving forward.

Discovery workshops involve working with our team of experts who can guide you through the process of turning your idea into a successful project. They help you identify potential roadblocks, come up with creative solutions, and provide valuable insights that can help you achieve your goals. Whether you’re looking to innovate, solve complex problems, or launch a new product or service, workshops can help you develop a roadmap for success. They can also be used to help teams get on the same page, identify areas for improvement, and develop a shared vision for the future.

By the end of the workshop, you’ll have a clear understanding of your problem, a plan for how to solve it, and the confidence to move forward with your idea.

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Uncover the insights you need to create a winning product or service.

When it comes to creating a successful product or service, understanding your users, competitors, and market is crucial. That’s where our research service comes in.

Some of the types of research we can perform are:

  1. User research: the process of gathering insights about your target audience, including their needs, wants, and behaviours. This research can be conducted through a variety of methods, such as surveys, focus groups, and interviews. By understanding your users, you can create products and services that meet their specific needs and provide a better overall experience.
  2. Competitor research: involves analysing your competitors’ strengths and weaknesses, as well as their strategies and tactics. By understanding your competitors, you can identify opportunities to differentiate your brand and provide unique value to your customers. You can also learn from your competitors’ mistakes and avoid making similar missteps.
  3. Market research: involves gathering information about your industry and the broader market. This can include demographic information, trends, and customer preferences. By understanding your market, you can create targeted marketing campaigns and develop products or services that meet the needs of your customers.

All three types of research are important for creating a successful product or service. By understanding your users, competitors, and market, you can make informed decisions about your business strategy, marketing tactics, and product development. Ultimately, this can help you create a product or service that stands out in a crowded market and provides exceptional value to your customers.

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Validate your idea and stay ahead of the competition with MVP development.

You have an amazing idea for a new product, and you can’t wait to get it in the hands of your customers. But how do you know if it’s going to be a hit? How do you make sure you’re not wasting time and money on something that won’t work?

MVP stands for Minimum Viable Product, and it’s a way to test your idea with the smallest possible investment of time and resources. It’s essentially a prototype of your product that’s stripped down to its most essential features allowing you to get your product in front of users quickly, gather feedback, and make changes based on that feedback. It’s an iterative process that allows you to refine your product over time, ensuring that it meets the needs of your audience.

One of the key benefits is that it allows you to save time and money. Instead of spending months or even years developing a product that may or may not be successful, you can test your idea with an MVP in a matter of weeks or even days. This approach allows you to be agile and responsive to users’ needs, which is essential in today’s fast-paced market.

By prioritising MVP development, you can refine your product over time, ensuring that it meets the needs of your customers and has the best chance of success in the market.

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See how we have helped clients with Research & Discovery.

Frequently Asked Questions

Here are some of the questions we get asked about Discovery. If there is something you want to know that isn't covered here, please get in touch.

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How long does discovery take?

Typically, discovery can take anywhere from half a day to a number of weeks depending on the type of project and the level of research, planning, and deliverables you want to achieve.

This phase is an investment into the overall success of your project and directly impacts how smoothly the project runs both in terms of timeline and budget — it is much cheaper and quicker to make decisions at this stage than half through a project!

Is discovery separate to my overall project?

The short answer is, it depends!

Some clients don’t have a clear vision for a project so choose to do discovery in the first instance to solidify their requirements, understand if there is a market or opportunity, or to get a good understand of investment levels. Other clients already know what they want to achieve and discovery becomes part of a larger project and is used to align stakeholders and generate an overall strategy and approach to delivery.

Do I need to do every aspect of discovery?

Not at all, we can shape discovery to fit your individual project and budgetary requirements. That may mean touching on all areas at a higher level or focussing on the areas that will deliver the most value.

Ultimately, the services needed will vary from client to client and project to project — there isn’t a one size fits all.

Ready to get started with transforming your digital offering?

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