Design for a B2B SaaS construction management platform

Magnitude approached us after identifying a significant gap in the market: vast amounts of Quantity Surveying data were inaccessible to the general public and smaller contractors. They had already developed a low-code proof of concept for internal use, but they needed to validate the full potential of this idea.

To test market appetite for their vision, we developed a design prototype, branding, and marketing materials for the new product, Alethic. This strategic engagement enabled Magnitude to explore the opportunity of creating a new technology product to harness, analyse, and leverage this valuable data.

Through interactive exercises and brainstorming sessions, we explored different concepts, ensuring that our solution aligned seamlessly with their vision and objectives. During our brand workshops, we collaborated closely with the client to define their unique values – professionalism, quality and clarity. The foundation for creating a captivating brand.

Our UX/UI product design process was based on thorough research of existing documentation for building management, ensuring the key challenges are addressed.

The final product concept allowed for access to accurate, sector-specific data, empowering users to make informed decisions for project success. Features include:

• Efficiently search and adjust benchmark projects from our extensive database for precise early cost estimates.
• Customise estimates to match your brand identity, offering clients personalised PDFs or direct links for a professional touch.
• Seamlessly navigate tailored rates with search and filter options based on project type, size, and location.
• Compare multiple projects side-by-side to assess cost and performance quickly.
• Explore comprehensive cost analysis, from broad overviews to detailed rates, enabling informed commercial decisions at both strategic and granular levels.
• Utilise real-time cost data solutions for precise planning and efficient execution.

We crafted a sleek marketing website that effectively communicates their brand message and created compelling promotional assets such as graphics and videos to engage their audience across various platforms.