• Branding
  • Design System
Yodel Digital Product Design System

After a number of highly successful proof-of-concept projects to demonstrate our capability and a fascinating period of research and development, Yozu was engaged by Yodel to work directly alongside their existing teams to completely redevelop and modernise their mobile platform.

As the partnership grew to cover multiple applications that support various business areas, it became clear that it was time to design a comprehensive Design System that connected everything and maintained consistency across all platforms. The complete design system included the following:

  • Design Lead
  • Icon System
  • UX & UI Design
  • Design System
  • Colour & Typography
  • Design Consultancy
Innovation at Yodel
Yodel Research
Yodel Personas

At the beginning of our partnership with Yodel, we provided UX & UI design and Creative Direction services to deliver all the necessary features to support the development teams. We worked closely with Yodel and — through site visits, workshops, and user interviews — worked to understand their business objectives, user needs, and design preferences.

As the project grew from a single application to multiple mobile and web apps, our team took the lead in creating a digital brand, design system, component library, and guidelines that would bring Yodel’s brand identity to life across digital platforms whilst maintaining consistancy and streamlining development.

The team at Yozu have been fantastic to work with, they are dedicated and have meshed really well with the rest of the team. Highly skilled and knowledgeable developers in the areas of front-end development, backend development, and UI/UX design who are very conscientious of delivering the best product. Yozu is an exceptional design and development partner.

Ashraf Adil, Director of DevOps & IT Operations, Yodel

connecting-apps
design-system

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